Monday, 23 November 2009

Computer taking ages to start-up? Welcome to the future...

Everyone that has used Windows has used Internet Explorer. It is on every single Microsoft Windows PC, but in a recent European court case, users will have to choose to download internet explorer onto their PC or work computer.

On 11th of December 2008, Google publicly released their first version an internet browser called Google Chrome. In just under a year, Chrome has risen to almost 5% of the UK browser market whilst Microsoft's internet explorer has declined just over 10% within the same time period. Google claims that there are now 40 million worldwide Chrome users.

On the 7th of July this year, Google announced that they are to release their own operating system called Google Chrome OS. So what's the difference between the browser Google Chrome and the Google Chrome Operating System? Not much...

Google Chrome OS is essentially an internet browser that operates your whole computer. This has some major implications on the way estate agents access, manage and use their work.

Firstly, estate agents and general users will not install any programs onto their computer, all of it will be held in 'the cloud' (the internet). Meaning that estate agents do not have to install and manage their own programs, saving space and updating time.

Secondly having the minimum amount is held on the computer means that the start-up time for the beta version is currently a miniscule 7 seconds. No longer will estate agents start their computer, make a cup of tea and then sit around waiting their computer to load or wasting energy by leaving their computer on all night.

The last implication is security. Google boasts that Chrome OS distrusts every program that is run on it as well as not trusting itself while checking the code every time it is restarted so that it can repair itself if it senses something is wrong.

Troy Stanley, CTO of Resource Techniques comments, 'In the not too distant future, estate agents could take their Google Chrome OS on the road and take it from viewing to viewing.'

'Within seconds, their laptop will load up and an internet connection will allow them to access 'the cloud'. Instantly letting estate agents edit any of their work files without having to transfer or re-edit them back at the office.' - Troy Stanley

Estate agents, are you interested in finding out more? Contact us on Twitter or Facebook.

Jumping from viewing to viewing, literally!


Becoming green is a trend that many estate agents have started to adopt. Showing their customers that they no longer have a Bigfoot sized carbon footprint is increasingly attractive, if this is true, why not have a look at Powerbocking.

Named after the German inventor Alexander Böck, Powerbocking is also known as 'Jumping stilts', 'spring stilts', 'power stilts', 'Power skips', 'rocket shoes', and on the southern hemisphere it's also known as 'Kangaroo Shoes'. As it can be seen in the picture above, Powerbocking is a spring loaded boot that puts a spring in your step!

The science behind it is pretty easy: The downward force is created in each step, stride and jump. This gravitational energy is transferred into the springs that let the user bounce back, letting them generally jump between 3 and 5 meters and run up to speeds of 20mph and each stride is around 9 feet!

The Poweriser tread point is fitted directly under the foot which makes it an extension of your own leg. Estate agents can move in the exactly same fashion as they normally walk or run.

Powerisers or Powerbocks have claimed health benefits. They improve cardiovascular circulation, burn calories, tones, and reduces the collision with joints. Estate Agents can not only improve their carbon footprint but also get fit at the same time.

Imagine a property viewers surprise when they see their estate agent striding down the street without breaking a sweat!

Check out this video of the European Poweriser Team in Prague. The video shows a mini-Olympics style events such as sprinting as well as some dazzling stunts.

Also check out this video of an Office Poweriser Challenge. An office worker attempts 4 challenges in his office including walking down the stairs and sitting in a chair!

Remember safety first - wear protective gear such as elbow pads and helmets.

Powerisers or Powerbocks are available from around £180-£200.

Thursday, 19 November 2009

Web design jobs to be taken by Google!

Web designers have become slightly nervous over Google's swelling templates for Google Sites. They are very professional, clean and just slightly pretty which can easily be created by users using a simple step-by-step guide. Just have a gander at the screenshots below:





Although very pretty, these websites do not cater for the needs of an estate agent that is serious about their estate agent website. Firstly let's take the design. The designs above may be bright and colourful, but they may not necessarily be the right image for your brand. Matching your website design to your branding is very important as new customers that find you online will instantly judge your company on design of its website.

Have a look at the image below, or for greater detail, visit the Julian Reid website. The website is clean and gives off an image of professionalism with a hint of the types of properties that they cater for.



Secondly these templates do not support the types of functionality that every estate agent should demand to have on their website. Estate agents need the whole range of features that are all bedded into their website design. One clear favourite is enhanced Google maps. The image below shows all the properties from a search on Google Maps alongside various local amenities such as schools, doctors, dentists, transport, restaurants etc.



The next feature has become more than a prerequisite. High resolution pictures are easily accessible these days but the way estate agent websites display them can make it difficult for the user.

One way is to display all the high res photos in a pop-up. This directs the user's attention away from the website while modern pop-up blockers can confuse and block users from viewing the photographs.

Another way is to embed photos directly onto the website, which can make the photos grainy and small. Due to website size restrictions, this can impair the ability for users to fully view available photographs otherwise users will find themselves scrolling endlessly down the page.

Instead Resource Techniques uses the latest viewer technology that is used by large companies such as the BBC and Sony. When users click on a picture, they are presented with a 'viewer' with a high resolution photograph that overlaps the website. From here they can flick between photographs without being directed away from the website. All the user has to do is click away from the viewer or the 'x close' button and they return back to the property that they were originally inspecting.



The viewer can cater for more than just photographs. Estate agents are able to display floorplans, EPCs, HIPS, and print-friendly property particulars that are completely editable by the estate agent.



Resource Techniques is a web design company specialising in property websites for estate agents. Our services include web design, Search Engine Optimisation, software for estate agents and social networking consultations. For more information, call Resource Techniques on 0208 457 4777, visit our Twitter profile, Facebook Fan page or our contact us page.

Visit this page and fill in the form for a free web review.

Tuesday, 17 November 2009

Social networking seizes word of the year - Unfriend

Social networking is everywhere. It has been talked about in movies (and is now a movie starring Jesse Eisenberg and Justin Timberlake!), it has been quoted in soaps, it is always in the news, and now the Oxford American Dictionary has placed it as word of the year:

Unfriend

"To remove someone as a 'friend' on a social networking site such as Facebook."

Many veterans of Facebook will be fluent in 'unfriending' whereas people who are new to Facebook will find it an alien concept. For those estate agents who are unsure, this phenomenon tends to occur on Facebook when a person has lost contact or no longer speaks to another person. Again this usually happens to people who have a major situational change such as moving to a different area, changing jobs or splitting from a partner.

Troy Stanley, CTO of Resource Techniques comments, 'In 1998 the Oxford English dictionary included the term 'LOL' which means Laugh Out Loud. This was a sign of language evolving directly from the internet.'

'Eleven years later, the word 'unfriend' has been added to the dictionary, showing exactly how big social networking has become. This should be another sign that estate agents must start embracing social networking and integrating it as part of their online marketing strategy.' - Troy Stanley.

There have been a few other terms added to this year's dictionary. They are:

* Hashtag - a hash (#) sign added to a word or phrase that enables Twitter users to search for tweets that also contain the same hashtag.
* Intexticated - distracted because texting on a mobile while driving a vehicle.
* Netbook - a small, very portable laptop computer with limited memory.
* Paywall - a way of blocking access to a part of a website which is only available to paying subscribers.
* Sexting - the sending of sexually explicit texts and pictures by mobile.

Are there words here that shouldn't be in the dictionary or have they missed out any? Let us know on our Facebook fan page or our Twitter Profile.

Monday, 16 November 2009

YouTube gets an upgrade!

YouTube is an internet phenomenon. People upload a range of videos from hilarious accidents, clips of their favourite pet, how-to guides to video blogging. In fact it is so popular that every minute, 20 hours of video are uploaded which means that even if you dedicate your entire life to watching as many YouTube videos as possible, you won't even scratch the surface.

Since December of last year, YouTube lets users start uploading and watching their videos in 720p or 'High Definition'. Users with HD screens only have to look out for the small red 'HD' button between the volume button and the full screen option and with HD monitor prices lower than ever, HD is becoming increasingly popular.

Now YouTube has increased its capacity to hold 'true' HD videos. This means that instead of the 720p format, YouTube can now hold 1080p. For those that do not know the difference between 720p and 1080p, it means that instead of 720 vertical lines on the video, there are 1080 lines meaning that the quality of the picture has increased.

YouTube have also announced that they will automatically upgrade videos that have been already uploaded in the 1080p format. Perfect for users who regularly upload HD video to YouTube!

Many estate agents are now gasping a hold of video and using it as a fantastic way to market properties on their website. Integrating it into their website design, embedded videos enable estate agents to add a personal feel to each and every property.

Robert Oulsnam and Company is an estate agent in Birmingham that has just started using video on their website. Designed to inform, the two videos cover the profile of the estate agent and testimonials of their customers. This gives an extra dimension to the company and shows loyal and potential customers that they are an estate agent that is committed to keeping up with technological advances.

Are you an estate agent interested in integrating video into your web design? Give us a call on 0208 457 4777, visit our Twitter profile, Facebook fan page or our contact us page.

Tuesday, 3 November 2009

Dying to be remembered



A morbid subject but everyone has at one time or another pondered what happens to you once you die. Whether you go on to an afterlife, are reborn or just fade away into oblivion, one thing is certain. Your Facebook profile will still be there.

The good news out of this gloomy subject is that Facebook have decided to allow your memory to live on within their social network. They have announced that a profile can be turned into a memorial of its decreased owner. Facebook will remove contact information, status updates, change privacy settings and Facebook will no longer suggest the deceased member to other Facebook members - They will of course require confirmation of the deceased which must include verification from an obituary or a news article!

Sources indicate that the move has been prompted because some Facebook members being suggested to add as a friend, 'reconnect', or be reminded by a status updates automatically by Facebook's news feed of a deceased friend - something that can cause a lot of emotional pain.

The negative side of this is that you have no control over your Facebook profile once you have passed on. Not that Facebook has 'evil' plans for your profile, but estate agents may not want their memory to eternally held by a social networking company.

What isn't clear is what will happen to your profile, when sufficient time has passed and all your Facebook friends have passed on too. Will Facebook delete you or do they have a moral responsibility not to?

The positive side of this is that a Facebook tombstone is accessible from any of your friends and from anywhere on the planet. They can leave tributes on how you touched their lives and use your shared photos as happy memories that will never be forgotten.

Estate agents, would you like your Facebook profile to carry on after your ultimate demise, would you prefer for it to be completely erased, or do you simply not care?

Let us know what you think! Contact us on our Facebook fan page or Twitter profile or call us on 0208 457 4777.

Monday, 2 November 2009

Twitter class now enrolling!

Bemused students studying journalism at Griffith University in Brisbane have just been told that Twitter will now be added as part of their compulsory curriculum. The news received mixed reactions, with some students believing it is a waste of time.

Jacqui Ewart, senior lecturer at the university commented, 'Some student's tweets are not as in depth as you might like. But I don't know if getting them to write an essay is any more beneficial.'

Twitter has been playing an increasingly larger role with online news.

Newspapers in the UK have embraced Twitter; such newspapers include bbcbreaking (BBC Breaking News) with 215,200 followers, bbcworld (BBC world news) with 57,202 followers, guardiannews (The Guardian) with 36,615 followers, and financialtimes with 32,362 followers.

Twitter users covered major events such as Iran election and the 2008 Mumbai attacks. Users were awash with information. In fact during the Mumbai attacks, there was an estimated 80 tweets every 5 seconds.

Troy Stanley, CTO of Resource Techniques comments, 'Twitter is the fastest ever growing social network and estate agents need to get in on the action. Tweeting the latest properties, property news and estate agency news can help estate agents drive traffic to their website whilst estate agents create their own self-made pool of information.'

Could this be the start of a migration of journalists from printed to online? Let us know on our Facebook fan page or our Twitter profile.