Free web review for estate agents by an estate agent website design company - Resource Techniques

In conjunction with our latest campaign '3 seconds 2 impress', Resource Techniques has been providing estate agents with a free, no obligations web review. Over 50 web reviews have now been completed and every single estate agent has benefitted from our expert view. The web review, which is tailored towards each individual website, covers 3 main areas; Search Engine Optimisation (SEO) performance, Functionality review, and a Design and Usability review.

Troy Stanley, CTO of Resource Techniques commented in July, 'putting our money where our mouth is we are offering a totally FREE (without obligation) website review, this review will look at your existing website from both a design and function point of view as well as how well it performs in terms of SEO, pointing out where appropriate where the site could be improved and, being honest, where a website designed and built by Resource Techniques would outperform their existing site, and it's totally FREE.'

Now, Troy Stanley has noted, 'The web reviews have helped estate agents enormously. They [estate agents] have been able to see their own websites from the eyes of a third party IT specialist. Back in our article 'Resource Techniques' conclusion from our free website review for estate agents' we mentioned that there are generally one of two types of websites. One has good SEO and bad functionality and the other has good functionality but bad SEO.'

Troy Stanley continues, 'Estate agents can have the best website in the world but unless they are found in Google, there's no point in having it. What we do is provide a facility so that estate agents can see what position that they are in Google without them having to crawl through hundreds of search pages.'

'The web review will be able to point out the weak points that need improvement as well as parts of your website that are excelling. What’s important is that estate agents are able to see beyond the interface and see their own website from the eyes of an IT specialist company with over 20 years experience.' - Troy Stanley

Do you feel that your estate agent website isn't performing as well as it could be? Resource Techniques is an IT specialist with over 20 years of experience. We provide web design for estate agents, SEO for estate agents, web sites for estate agents and software for estate agents. Contact us on our Twitter page, Facebook page or on our contact us page.

The crucial SEO secret that has been overlooked - by almost everyone

Estate agents must be careful, once this Search Engine Optimisation (SEO) secret has been revealed, your estate agent website will never be on Page 5 or lower again. This secret has been stated by Google over and over again but no one has listened.

Web masters and SEO consultants all over the globe have been telling estate agents that their Meta Tags must be optimised, proper headings must be used, site maps must be built etc... (These tips do help, Resource Techniques isn't telling you to stop using SEO techniques!) But there is still one secret that either has been ignored or web masters just don't believe it to be true.

Are estate agents ready for this? Remember that this secret has been declared before...

Content.

That's the big secret.

"Content is King".

The best way to get to number one in Google is to produce compelling and relevant content. Once your estate agency website has content that people want to read, people will start to automatically link to your content. So what does this mean for estate agents?

A news section, with local and national news, is the easiest way to have relevant content on your estate agent website. Ideally this local news can include local building work, local new developments, or estate agents can write about national news that will affect property searchers in the UK will want to read. The main thing here to keep it relevant, creating content that is related to the property industry means that property searchers will want to access and read your estate agency website.

Do not fall down at the first hurdle. A few estate agents have outsourced their news feature to countries such as India where the quality of the content will be significantly lower than what is required for your website. Try writing estate agent and property industry news first hand. Firstly try to create content with your visitors (online UK property searchers) in mind then try your utmost to create content that you will want to read yourself. Once you have mastered the art of creating content that users will want to read, you will find your estate agent website teetering at the top end of Google.

Looking for a new website? Demand an industry specialist. Resource Techniques has been an IT specialist for estate agents and property professionals for over 20 years. We specialise in web design for estate agents, SEO for estate agents, SEO services, web sites for estate agents, software for estate agents. To get more information, visit our portfolio page for our range of estate agent web site designs or contact us.